AI-based content publishing and promotion platform from ____New York "Props" selects independent content creators and connects them with brands which seek for the content with a real value for the viewer and reader.
Props asked me to become the first digital artist to illustrate three articles for their client with excellence and charm, introducing the charismatic characters within the color palette of the brand.
Thanks to this extraordinary content-based remarketing campaign, the client could set up connections with the audience built on believe and goodwill and changed over unused activity into clients.
After a fruitful pilot, the client locked in Props once more for a Mother's Day campaign and the performance far surpassed expectations.
